Please add an option for the unsubscribe link to unsubscribe after 1 click, because some people skip the popup window and close it right away thinking they unsubscribed (I've done this personally too). They call my clients and complain about the new surprising emails which they're not supposed to get anymore. This can ruin my clients reputation and their business with my company.
An additional argument would be that the unsubscribe popup window asking for a confirmation is redundant. This may be good for marketing emails because increasing the amount of steps required to do something decreases the rate of its completion. BUT, we're not trying to message people that don't want to be messaged. We want to skip them and never bother them again, especially because of laws related to emailing and business relationships. We want people who click unsubscribe to unsubscribe and never be bothered again.
Leaving the current form of this is a good feature for marketers, and the one-click unsubscribe would be good for cold emailing.
What do you guys think?
Please authenticate to join the conversation.
Open
π‘ Feature Request

Richard Romanchik
Get notified by email when there are changes.
Open
π‘ Feature Request

Richard Romanchik
Get notified by email when there are changes.