Changelog

We’ve shipped a set of improvements to SuperSearch focused on accuracy, performance, and overall usability.

What’s new:

🌍 Smarter location targeting

Geo-based searches are now more accurate at the region, state, city, and metro level.

You’ll see:

• Cleaner regional results

• Fewer generic locations in targeted areas

• Better alignment between search intent and returned leads

No new settings or workflow changes - improved accuracy by default.

🔍 Smarter employee count filtering

Employee count filters are now more flexible and precise:

• Support for custom employee ranges

• Improved predefined ranges

• More consistent behavior across search and enrichment

This makes it easier to target companies at the exact scale you’re looking for.

⚡ Smoother enrichment experience

We’ve polished how SuperSearch updates as enrichment progresses, making interactions feel more fluid and natural.

You will notice:

• Smoother transitions as results appear

• More stable visual flow during large searches

• A more refined experience while enrichment runs

Everything works the same - it just feels better.

🔗 Expanded waterfall enrichment providers (Custom Flow)

We’ve added new data providers to waterfall enrichments in custom flow enrichment.

This gives you:

• More flexibility when designing enrichment sequences

• Better coverage across lead types

• Stronger fallback behavior when providers don’t return data

Your custom flows can now pull from a broader provider set, improving enrichment success rates without changing how you configure searches..

👉 All improvements are live and available to all users.

More updates coming soon as we continue improving search quality, enrichment, and data coverage across the platform.

We’ve shipped a set of improvements to Instantly Automations that make workflows more powerful and easier to manage.

What’s new:

• Triggers across all campaigns

You can now apply a single trigger (for example, latest status change) across all campaigns, instead of configuring each one individually.

• Multiple actions per trigger

One trigger can now run multiple actions in the same automation, such as:

- Sending a Slack notification

- Moving a lead to another campaign

- Updating lead data

• Custom variables

Create dynamic fields (e.g. Full Name = First Name + Last Name) and reuse them across campaigns and workflows.

• Cleaner automation canvas

Large automations are now easier to navigate, with improved re-centering and canvas controls.

Why this matters:

These updates make it easier to build event-driven workflows where:

• Replies trigger notifications instantly

• Leads are routed automatically

• Data stays clean and consistent

Less manual work and more reliable GTM execution at scale.

👉 Available now in Automations.

You can now connect HighLevel with Instantly to enable two-way lead sync and automation between your CRM and outbound workflows.

This integration is built for agency, SaaS, and sales teams that rely on HighLevel as their system of record and want outreach data to flow back automatically.

What’s included:

• Sync contacts from HighLevel into Instantly

• Automatically push key Instantly events back to HighLevel

  • Positive replies

  • Status changes

  • Engagement outcomes

• Eliminate manual exports and broken handoffs between sales and marketing

With real-time syncing in both directions, you always know which leads engaged and where they are in the funnel.

This integration is automation-first, reliable at scale, and designed to serve as a foundation for deeper workflows going forward.

Available now under Automations → HighLevel.

Check out the setup guide to get started.

We’ve rolled out the second generation of DFY Accounts, designed for higher deliverability, lower risk, and faster setup.

What’s improved:

• 90-minutes time-to-live

Accounts are live in your Instantly workspace in less than 90 minutes.

• Highly diversified infrastructure

Unlike many other providers who pack hundreds of domains under one admin panel, each domain is fully isolated, dramatically improving long-term sending stability. Every account is set up prioritizing diversification.

• US-based IPs for all inboxes

All inboxes use US-based IPs for consistency and trust signals.

• API access for mailbox setup

Programmatically create and manage mailboxes via API, ideal for teams running at scale or integrating into existing workflows.

• Auto-reconnection built in

If an inbox disconnects, it automatically reconnects, ensuring higher uptime with minimal manual intervention.

🎁 Free domains

To celebrate the launch of Gen 2 DFY, we are running a limited-time promo. All DFY domains are free for the first year.

The offer can be claimed until Jan 25, 23:59 EST.

👉 Get started with Gen 2 DFY Domains

You can now use BetterContact in SuperSearch to enrich leads using an AI-powered waterfall of 20+ premium data providers.

Built-in verification ensures you only pay for valid work emails, so you get better data, better targeting, replies, and results overall.

→ Enrich leads with BetterContact in SuperSearch.

You can now connect HubSpot to Instantly and build real-time workflows between your CRM, outreach, and internal tools.

How it works:

• Connect your HubSpot account in Automations

• HubSpot events trigger workflows in Instantly

• Instantly takes action based on contact, deal, and engagement updates

• Outreach signals and outcomes sync back to HubSpot in real time

This integration closes the loop between outreach and sales, so you can act on buyer behavior without manual work.

Available under Automations→ HubSpot.

Check out the step-by-step guide.

We just shipped Automatic Campaign Diagnostics for sending issues.

💡 You can now diagnose campaigns with just one click and easily resolve any conflicts with campaign sending schedules, ramp limits or other settings, directly in the app or via the API.

What you get:

• A clear explanation of what’s blocking email sends

• An AI summary that tells you what’s actually happening (in plain language)

• Raw diagnostics, if you want to go deeper

This catches the most common issues automatically: things like ESP match delays or ramp limits being hit, so you don’t have to dig through logs or open a support ticket.

Use Perplexity for research, right inside Instantly SuperSearch

Good outreach depends on context. Now you can pull that context without leaving your sequencer.

Example use-cases:

• Find company blogs or key pages

• Pull recent posts or headlines

• Research news, context, or tech details

The output can be used immediately in outreach or qualification logic.

Setup takes ~30 seconds and works across hundreds or thousands of leads, so personalization stays relevant even at scale.

Try it now in SuperSearch AI prompts.

You can now connect RB2B to Instantly and automatically route identified website visitors into your campaigns. 🕵️‍♀️

How it works:

• Connect your RB2B account via Webhook in Automations

• RB2B identifies a visitor

• Instantly receives the data

• If an email is present → contact is added to a campaign

• If no email → contact is added to a list for enrichment

This integration enables RB2B users to turn website activity into actionable leads inside Instantly with minimal setup.

Available under Automations → RB2B.

Check out the step-by-step guide.