Opportunities per Contacted
To gain a deeper understanding of the performance of different campaigns, I propose the addition of a new column on the Analytics overview page. This column could be titled "Efficiency" and would display a quick metric called "Opportunities per Contacted." This metric would allow you to quickly assess how efficient a campaign is at identifying opportunities, regardless of the variation in the number of sent messages. This would be immensely valuable in comparing campaign performance, especially when dealing with campaigns of varying sizes.
Status: Open
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