We’ve shipped a set of improvements to SuperSearch focused on accuracy, performance, and overall usability.

What’s new:

🌍 Smarter location targeting

Geo-based searches are now more accurate at the region, state, city, and metro level.

You’ll see:

• Cleaner regional results

• Fewer generic locations in targeted areas

• Better alignment between search intent and returned leads

No new settings or workflow changes - improved accuracy by default.

🔍 Smarter employee count filtering

Employee count filters are now more flexible and precise:

• Support for custom employee ranges

• Improved predefined ranges

• More consistent behavior across search and enrichment

This makes it easier to target companies at the exact scale you’re looking for.

⚡ Smoother enrichment experience

We’ve polished how SuperSearch updates as enrichment progresses, making interactions feel more fluid and natural.

You will notice:

• Smoother transitions as results appear

• More stable visual flow during large searches

• A more refined experience while enrichment runs

Everything works the same - it just feels better.

🔗 Expanded waterfall enrichment providers (Custom Flow)

We’ve added new data providers to waterfall enrichments in custom flow enrichment.

This gives you:

• More flexibility when designing enrichment sequences

• Better coverage across lead types

• Stronger fallback behavior when providers don’t return data

Your custom flows can now pull from a broader provider set, improving enrichment success rates without changing how you configure searches..

👉 All improvements are live and available to all users.

More updates coming soon as we continue improving search quality, enrichment, and data coverage across the platform.